Design / Strategy Project Team:
Creative Direction, Brand Strategy, Copywriting: Elizabeth Bawol
Art Direction: Grace Abe
Design/Animation: Hyewon Lee
Digital Content Strategy: Lela Feldmeier
Photography by Rebecca Drois & Casting by Nancy Swenton
Produced: Brand System Design, Brand Narrative, Brand Tone of Voice, Content Strategy, Web Design, Brand Book, Collateral, Photo Shoot Casting and Creative Direction